Taxes, nudges, and conformity - Essays in labor and behavioral economics

Abstract

Essay I: Do Payroll Tax Cuts Raise Youth Employment? We study whether payroll tax reductions are an effective means to raise youth employment. In 2007, the Swedish employer-paid payroll tax was cut on a large scale for young workers, substantially reducing labor costs for this group. Using the variation in payroll taxes across cohorts, we estimate a significant, but small, impact both on employment and on wages.

Essay II: Effects of Taxes on Youth Self-Employment and Income. I examine the link between taxes and youth self-employment. I make use of a Swedish reform that made the payroll tax and the self-employment tax vary by age. The results suggest that youth self-employment is insensitive to tax reductions, both in the short run and in the somewhat longer run. For those defined as self-employed, I find positive effects on income from self-employment, and negative effects on income from wage employment.

Essay III: Can Indifference Make the World Greener? We conducted a natural field experiment at a large university in Sweden to evaluate the effects of two resource conservation programs. The first intervention consisted of a campaign that actively tried to convince people to cut back on printing in general, and to use double-sided printing whenever possible. The second intervention exploited people's tendency to stick with pre-set alternatives. At random points in time we changed the printers’ default settings, from single-sided to double-sided printing. Whereas the moral appeal had no impact, the default change cut paper use by 15 percent.

Essay IV: The Origins of Behavioral Contagion: Evidence from a Field Experiment on Facebook. We explore the micro-level foundations of behavioral contagion by running a natural field experiment on the networking site Facebook. Members of Facebook express positive support to content on the website by clicking a Like button. We show that users are more prone to support content if someone else has done so before.